Upload a native display or video


Learn how to upload native display and video files (single or bulk) to the illumin library. Review the detailed spec table and learn about acceptable formats for display and video content.

Steps to open the Creatives page

  1. Log in to illumin.
  2. Go to the top menu bar.
  3. Select Library > Creatives.
  4. Click the Add Creative button.
  5. Select Single Upload or Bulk Upload.

If you select single, a side panel displays. If you select bulk, a new page displays.

Steps to upload a single file

On the next screen, select Native Display or Native Video.



Click the Select file button. A new form displays. 

  1. Create a new folder (recommended).
  2. Upload a file from your device. 
  3. Go to the Click URL field and paste in a URL.
  4. Enter a brand name (max 35 characters).
  5. Enter a title (max 30 characters).
  6. Upload a logo file. (required)
  7. Fill in the other fields (optional).
  8. Click the Add button.

Optional fields

Steps to bulk upload files

To associate the same URL with multiple files, use a shortcut.

  1. Paste the URL into the field.
  2. Click the Replace button. illumin auto-fills the Click URL fields with the same web address.
  3. Use the same shortcut to auto-fill other fields (e.g. Language or Impression Pixel).
  4. Be sure to click the Provide Add Attributes button for each creative (a unique feature of the bulk option) and fill in the required fields. If you don't, the bulk upload won't work.

When complete, click the upload button in the bottom corner of the page. illumin uploads the files to the Creatives table. 

Steps to manage native creatives

Go to the Creatives table and expand the folder. There is one row for each file. To review or edit file settings, go to the row and click the pencil icon.

Native display specs

A successful native display upload requires an image (or video) file plus attributes, namely a logo, title, and caption. Review the spec table for details. Before uploading creatives, make sure your files and attributes conform to the specs. 

Native 

 

Display

Video

Screen and Placement

Desktop and mobile web.

VAST Tag or VPAID 2.0 HTML5 Optimized with no interactive elements.

Format

.jpg, .jpeg, .png

VAST Tag or VPAID 2.0 HTML5 Optimized with no interactive elements.

Image Size

Minimum 500 x 500 pixels. Recommended size 1200 x 1200 pixels (image should be free of text).

N/A

Video duration

N/A

Less than :60 seconds.

Resolution

N/A

720p

File size

150 MB

less than 1GB

Aspect ratio 

 

Widescreen 16:9

Max brand name 

35 characters

 

Max ad title / headline length

30 characters

30 characters

Max ad caption length

200 characters

200 characters

Logo

Format: JPEG / transparent PNG recommended.  Min size: 300x300 px. Recommended: 2 versions (light & dark).

Format: JPEG / transparent PNG recommended.  Min size: 300x300 pixels.  Recommended: 2 versions (light & dark).

3rd party trackers*

All 3rd party trackers are accepted as long as they are 1x1 image tag.  All trackers must be secure (https://).

VAST or VPAID 2.0 HTML5. Optional:  Impression Tracker: 1x1px fired when ad is delivered.  Click Tracker: Fired when user clicks any part of  the ad.  All trackers must be secure (https://).

Poster image (click to play only)

N/A

If click to play video, provide a poster image:  Min 500x500 pixels.  Recommended size 1200x1200 pixels.  JPEG or PNG files, < 1MB (image should be free of text).


Recommendations: Choose engaging photos. Vibrant pictures are more likely to capture the viewer's attention. Use products set in real environments.


Related articles

Upload a video creative

Upload an audio creative

Upload a display creative

HTML5 specs