Learn how to upload native display and video files (single or bulk) to the illumin library. Review the detailed spec table and learn about acceptable formats for display and video content.
Steps to open the Creatives page
- Log in to illumin.
- Go to the top menu bar.
- Select Library > Creatives.
- Click the Add Creative button.
- Select Single Upload or Bulk Upload.
If you select single, a side panel displays. If you select bulk, a new page displays.
Steps to upload a single file
On the next screen, select Native Display or Native Video.
Click the Select file button. A new form displays.
- Create a new folder (recommended).
- Upload a file from your device.
- Go to the Click URL field and paste in a URL.
- Enter a brand name (max 35 characters).
- Enter a title (max 30 characters).
- Upload a logo file. (required)
- Fill in the other fields (optional).
- Click the Add button.
Optional fields
- Creative Description: Enter an internal note so team members can understand this asset without sending you a message asking, “What’s this?”
- Creative Language: The default is English. Click the field and select a different language.
- Open RTB Creative Attributes: Insert industry-standard attributes for this creative type (e.g. survey, text only, etc.).
- Impression Pixel 1: Paste in your pixel. Optionally, click the plus (+) icon to add another.
- VAST Tracker 1: If you upload a video, insert a link that triggers when the designated action (e.g. video start) takes place.
Steps to bulk upload files
To associate the same URL with multiple files, use a shortcut.
- Paste the URL into the field.
- Click the Replace button. illumin auto-fills the Click URL fields with the same web address.
- Use the same shortcut to auto-fill other fields (e.g. Language or Impression Pixel).
- Be sure to click the Provide Add Attributes button for each creative (a unique feature of the bulk option) and fill in the required fields. If you don't, the bulk upload won't work.
When complete, click the upload button in the bottom corner of the page. illumin uploads the files to the Creatives table.
Steps to manage native creatives
Go to the Creatives table and expand the folder. There is one row for each file. To review or edit file settings, go to the row and click the pencil icon.
Native display specs
A successful native display upload requires an image (or video) file plus attributes, namely a logo, title, and caption. Review the spec table for details. Before uploading creatives, make sure your files and attributes conform to the specs.
|
Native | ||
|
Display |
Video | |
|
Screen and Placement |
Desktop and mobile web. |
Desktop and mobile web. |
|
Format |
JPEG and PNG. File should be free of text. |
avi, .mp4, .mpeg, .3gp, .ogv, .mov, .wmv |
|
Image Size |
Minimum 500x500 px. Recommended size 1280x720 px. Image should be free of text. |
N/A |
|
Video duration |
N/A |
Less than 60 seconds. |
|
Resolution |
N/A |
720p |
|
File size |
10 MB |
less than 500 MB |
|
Aspect ratio |
Widescreen 16:9 | |
|
Max ad title / headline length |
30 characters |
25 characters |
|
Max ad caption length |
200 characters |
200 characters |
|
Logo |
Format: JPEG / transparent PNG recommended. Min size: 300x300 px. Recommended: 2 versions (light & dark). |
Format: JPEG / transparent PNG recommended. Min size: 300x300 px. Recommended: 2 versions (light & dark). |
|
3rd party trackers |
All 3rd party trackers are accepted as long as they are 1x1 image tag. All trackers must be secure (https://). |
Optional: Impression Tracker: 1x1 pixel fired when ad is delivered. Click Tracker: Fired when user clicks any part of the ad. All trackers must be secure (https://) |
|
Poster image (click to play only) |
N/A |
If click to play video, provide a poster image: Minimum 500x500 px. Recommended size 1200x1200 px. JPEG or PNG files, < 1MB. Image should be free of text. |
Recommendations: Choose engaging photos. Vibrant pictures are more likely to capture the viewer's attention. Use products set in real environments.